What we do

TurfBreed is a premium turf genetics manager with Australia’s largest network of turf growers. Our aim is to build better businesses for Australia’s turf industry through marketing, research and development, grower-support and excellent communication.

 At TurfBreed, we support our growers in building their unique business identity and in driving their sales with our range of ten established turf varieties. In its range is the Number One selling Buffalo in the World – Palmetto, as well as Australia’s first Native Zoysia – Nara Native Zoysia.

The TurfBreed team is a dedicated mix of agronomists, agricultural scientists, marketing, communication, agribusiness specialist and IT specialists all with years of experience in helping agricultural businesses grow.

TurfBreed’s aim is to focus on building brand awareness and demand from both the consumer and commercial markets for the varieties it owns and, working with our growers to help them build safe, profitable and sustainable businesses.